Strategic Marketing Success Workshop
Are you a business owner, consultant, advisor, accountant, lawyer, financial planner, broker or HR specialist who wants more clients?
Your #1 goal is to build trust as an expert professional within your field, but trust can be difficult to build. But there’s good news! All you really need to build trust is a proven professional services marketing system. Our online workshop is designed to help you understand the elements of an effective strategic marketing system and implement this into your business.
Run over 6 weeks with 5 hours of small group live presentations and 3 hours of individual 1 on 1 training you will learn:
How to narrow the focus and adopt a strategy-led approach
What a professional services website must have to build trust
How to build a content platform and funnel
How to generate leads through referral marketing, speaking, networking, webinars
Using publicity, video and content strategy to drive ongoing engagement
At the end you will:
Understand why strategy comes before tactics and how this will save you money
Be able to define your ideal customer
Build a website to drive growth
Create a content platform to amplify your status as an expert and thought leader
Use content to generate awareness, engagement to generate and nurture leads